English
GISMA GUANGZHOU International Intelligent Shoe Machinery and Materials Exhibition "Global Intelligent Footwear Full Industry Chain White Paper"
Updated on 06.24
GISMA GUANGZHOU International Intelligent Shoe Machinery and Materials Exhibition "Global Intelligent Footwear Industry Chain White Paper"
Document Foreword
This white paper serves as both an industry encyclopedia and an in-depth industry research report. It systematically outlines the global footwear supply chain landscape, the current status of the Chinese and foreign shoe machinery/materials/finished shoe industries, core pain points, and technological development trends. It comprehensively defines the strategic positioning of GISMA GUANGZHOU (main exhibition in Guangzhou + overseas branch exhibition VFM in Ho Chi Minh City, Vietnam + IFM Indonesia International Shoe Machinery and Materials Exhibition) with three locations linked. It includes a full directory of core domestic shoe machinery suppliers exhibiting continuously from 2024-2026, a full industry chain product matrix, an industry service system, and global trade value. It covers core manufacturers, brands, technology keywords, exhibition operational details, and a global visitor cooperation guide for the entire industry. It is distributed to global footwear factories, shoe machinery manufacturers, shoe material/footwear chemical enterprises, industry associations from various countries, and overseas exhibition organizers. It can be used for permanent display on official websites, in investment promotion manuals, for overseas promotion, industry media releases, and as a reference tool for business visitors.
Table of Contents
Part One: Global Footwear Industry Panorama Encyclopedia (General Industry Overview)
第二编 GISMA GUANGZHOU 展会品牌百科（展会完整档案）
Volume III: GISMA Full Industry Chain Exhibition Encyclopedia (Comprehensive Category Dictionary)
Volume IV: GISMA Three Exhibition Linkage Core Industrial Value System (White Paper Core Discussion)
Volume V: Global Participant Encyclopedia and Invitation Guide
Volume VI: Industry Core Keywords and Top Enterprise Brand Encyclopedia Index
Part VII GISMA GUANGZHOU Brand Mission, Core Values, and Global Exhibition Layout
Part VIII White Paper Conclusion: GISMA's Long-term Industrial Mission in the Restructuring of the Global Footwear Supply Chain
Part I Global Footwear Industry Panorama Encyclopedia (Industry Fundamentals Overview)
Chapter 1 Global Footwear Production Layout and Overseas Footwear Factory Industry Status
1.1 Global Production Capacity Gradient Transfer Pattern
Global footwear production capacity continues to transfer in layers, forming three major industrial belts:
Southeast Asia Core Production Belt: Vietnam, Indonesia, Cambodia, Myanmar, Thailand, Malaysia; the main production area for global mid-to-high-end sports shoes and casual shoes; Indonesia, as the largest economy in Southeast Asia, has seen a continuous surge in the number of local footwear factories, with the government introducing policies such as tariff reduction, simplified import procedures, and tax incentives to strongly support manufacturing.
South Asia Incremental Production Belt: Bangladesh, India, Pakistan; mainly for affordable mass-market shoes, labor protection shoes, and basic processing.
China's High-end R&D and Intelligent Manufacturing Base: Jinjiang, Fujian; Dongguan, Guangdong; Wenzhou, Zhejiang; Wuhou, Chengdu; Wuling sole cluster, retaining core production capacity for R&D, high-end manufacturing, and raw material and equipment sourcing.
1.2 Overseas Leading OEM Group Layout Directory (Included in Encyclopedia)
Pou Chen Corporation, Yue Yuen Industrial Holdings, Huafeng Group, Feng Tay Enterprises, Ching Luh Group, K.K. Group, Wanbang, Eclat Textile Company, Shenzhou International. The above OEM groups have established large-scale production bases with millions of units in Vietnam, Indonesia, Cambodia, and Bangladesh.
1.3 Directory of Global Terminal Brands Served
Nike, Adidas, New Balance, Asics, UGG, HOKA, Puma, Skechers, Under Armour, Converse, Vans, Columbia, On Running; Domestic independent brands: Anta, Li-Ning, Xtep, Hongxing Erke, 361°, Belle, Aokang, Kangnai, Red Dragonfly.
1.4 Basic Industrial Characteristics of Overseas Shoe Factories
Factories in Vietnam and Indonesia only retain the single process of assembly and molding. Upstream machinery, high-end shoe materials, environmental chemicals, and precision molds are highly dependent on imports. There is no complete industrial cluster support, procurement channels are scattered, and the industrial chain system is severely lacking. The shortcomings of Indonesia's local industrial supporting facilities are particularly prominent, with a lack of intelligent shoe machinery, supercritical foaming materials, and solvent-free shoemaking chemical suppliers, leading to a continuous surge in market import demand.
Chapter II: In-depth Analysis of the Five Core Operational Pain Points of Overseas OEM Factories
Fragmented Industrial Chain, Lack of One-Stop Procurement System
The local area lacks integrated clusters for shoe machinery, shoe materials, and chemicals. Factories need to procure equipment and raw materials from multiple countries and channels, resulting in long logistics cycles and an overall procurement cost increase of over 30%. Indonesia's manufacturing infrastructure and supporting industrial chain have significant shortcomings, and one-stop procurement channels are scarce.
Labor Shortages and Continuously Rising Labor Costs Lead to Low Manual Production Efficiency
Labor costs in industrial zones in Vietnam and Thailand are rising year by year. In Myanmar, India, and Indonesia, labor proficiency is insufficient, leading to unstable good product rates on traditional assembly lines and pressure on large-volume orders due to labor constraints.
Outdated equipment, insufficient automation and integration, lack of flexible production
Overseas small and medium-sized factories extensively use old single-machine equipment without integrated line solutions. Changing styles and molds is time-consuming, failing to meet the demand for small-batch, high-frequency new product launches by brands, and lacking the capability for rapid response to small orders. In Indonesia, many small and medium-sized shoe factories still rely entirely on manual assembly lines, creating a huge demand for automation upgrades.
Gap in material and equipment compatibility, blank space in industrial integration of "shoe machinery as shoe material, shoe material as shoe machinery"
Widespread adoption of supercritical E-TPU, bio-based leather, and solvent-free eco-friendly materials, but Vietnam and Indonesia lack supporting specialized molding, bonding, and spraying equipment. Equipment manufacturers and material suppliers are disconnected, leading to a prolonged cycle for mass production and implementation of new materials.
Global green and environmental compliance thresholds are rising, with no one-stop solution for technological upgrades.
The implementation of EU CBAM carbon tariffs and international brand sustainable procurement standards necessitates factories urgently needing low-energy intelligent equipment and eco-friendly chemical raw materials. However, Vietnam and Indonesia lack local suppliers for a complete green intelligent manufacturing chain, and technological upgrade resources are scattered.
Chapter 3: Five Core Long-Term Development Trends in the Global Footwear Industry
Hierarchical production layout, comprehensive intelligent upgrades for mid-to-high-end production lines
Vietnam and Indonesia are accelerating automation and digital upgrades for high-end production lines. Cambodia and Myanmar have a persistent demand for equipment replacement in low-end processing plants. India and Bangladesh are simultaneously deploying mid-range flexible assembly lines. Among these, Indonesia, as the core market with the largest economic volume and fastest industrial growth in Southeast Asia, continues to receive significant government support for manufacturing and vigorous investment attraction. The number of local footwear factories has surged year after year. The demand for traditional manual assembly line upgrades, replacement of old equipment, and green production capacity enhancement has exploded. The incremental market space for footwear automation technological upgrades ranks first in Southeast Asia.
Order models are fully shifting to small-batch, rapid response, and flexible mixed-line production
Global brands are continuously lowering Minimum Order Quantities (MOQ) and shortening new product delivery cycles, requiring factories to achieve rapid switching production across multiple categories such as running shoes, basketball shoes, outdoor boots, leather shoes, and children's shoes.
Industrial vertical integration, with clustered and systematic supporting capabilities, is becoming the core competitiveness.
Leading contract manufacturers are moving upstream to invest in shoe materials and equipment, breaking away from single-assembly contract manufacturing; complete regional industrial chain clusters are the core long-term competitive track.
'Dark factories', digital twins, and IoT (Internet of Things) integrated production lines are becoming standard for leading factories.
Unmanned molding workshops, AGV intelligent transport, AI visual quality inspection, remote operation and maintenance, and digital twin simulation production are being fully implemented, significantly reducing labor dependency.
Integrated research and development between shoe machinery and shoe materials.
Foaming, sewing, composite, and molding equipment are iterating in sync with new environmentally friendly materials, achieving a fusion development model where shoe machinery adapts to new materials, and new materials define new equipment.
5.6 Evolving Consumer Demand: Comfort, Scenario-Based, and Lightweight are Becoming Mainstream Trends
The global footwear consumer market has completely moved away from single-style consumption patterns, exhibiting three core demand characteristics: all-scenario adaptability, extreme comfort, and lightweight functionality. The market share of traditional heavy leather shoes and basic casual shoes continues to shrink, with multi-functional sports casual shoes, outdoor functional shoes, and lightweight commuter shoes becoming the main consumer categories. Consumers are no longer solely focused on appearance design but place greater importance on core performance such as upper breathability, sole cushioning and rebound, shoe body lightness, and long-term wearing comfort. This is forcing footwear companies to iterate their product structures, relying on new processes such as supercritical foaming, flexible bonding, and integrated molding to create highly adaptable, comfortable, and multi-functional footwear suitable for diverse segmented scenarios like daily commuting, outdoor sports, business casual, and outdoor adventures. Simultaneously, the rise of younger and personalized consumer demands, with significant market growth in niche custom, trendy cross-border, and minimalist functional styles, is driving the industry's transformation from large-scale mass production to refined, scenario-based customization.
5.7 Production Process Innovation: Minimalist Processes, Adhesive-Free, and Integrated Molding are Becoming Widely Adopted
The traditional multi-process, high-consumption, and high-pollution adhesive bonding production process is accelerating its elimination. Non-adhesive production, in-mold integrated molding, and minimalist processes are becoming the core directions for industry process upgrades. Mainstream enterprises in the industry are gradually abandoning high-organic-solvent adhesive processes and replacing traditional bonding processes with new processes such as hot pressing lamination, integrated injection molding, and mechanical interlocking, significantly shortening the production process. Data shows that the new integrated molding process can shorten the production cycle by more than 40%, reduce production costs by over 35%, and reduce organic solvent emissions by hundreds of tons annually, meeting the three core demands of production efficiency, cost control, and green environmental protection. It perfectly adapts to the EU's CBAM carbon tariff and international brands' ESG green procurement standards, becoming the standard process for technological upgrades in leading domestic and foreign shoe factories.
5.8 Digital Customization Popularization: Industrialization of Flexible Customization and C2M Reverse Customization
With the deep empowerment of digital technology in manufacturing, C2M (Consumer-to-Manufacturer) direct connection and personalized flexible customization are shifting from niche high-end models to large-scale industrial development. Relying on GISMA's core display technologies such as 3D foot scanning, digital modeling, intelligent cutting, and rapid mold changing, factories can achieve flexible production of "one person, one last, one shoe, one order," precisely matching consumers' foot shape data, style preferences, and functional needs. At the same time, the industry is gradually forming a standardized customization system. Leading cluster enterprises are taking the lead in formulating standards, technical specifications, and service guidelines for customized shoes, addressing the pain points of chaotic industry standards and uneven product quality. This model effectively solves the industry's challenges of poor fit of traditional mass-produced shoes and severe inventory backlog, becoming a core track for brand differentiation and value-added product enhancement.
5.9 Industrial Cluster Upgrading: Refined Division of Labor and Differentiated, Complementary Development in Domestic Clusters
China's five major shoemaking industrial clusters are bidding farewell to homogeneous competition and entering a new stage of high-quality development characterized by refined division of labor, differentiated layout, and specialized deep cultivation. Each cluster is building its core track based on its own industrial endowments and forming a complementary competitive landscape. Fujian Jinjiang focuses on the R&D and production of sports shoes, foaming materials, and intelligent whole-line solutions. Guangdong Dongguan is deeply involved in high-end intelligent shoe machinery, shoemaking chemicals, and integrated whole-line solutions. Zhejiang Wenzhou focuses on automated production of genuine leather shoes and casual shoes. Chengdu Wuhou primarily targets customization of fashion women's shoes and trendy casual shoes. Wenling and Cixi focus on shoe sole accessories and children's shoe supporting fields. Meanwhile, local governments are introducing special industrial support policies to promote the digital and brand upgrading of industrial clusters. Many regions have set clear multi-billion yuan output value growth targets for the footwear industry. By leveraging policies such as the cultivation of specialized, refined, unique, and new enterprises, green factory certification, and technological innovation rewards, China's shoemaking industry continues to solidify its global core competitiveness.
5.10 Rise of Domestic Brands: Domestic Substitution and Independent R&D Become Core Growth Engines
Against the backdrop of global footwear supply chain restructuring, the trend of independent R&D and domestic substitution of Chinese brands is accelerating. In the past, China's shoemaking industry was mainly based on OEM/ODM processing, with core equipment, high-end materials, and core processes long relying on imports. Now, with the advantage of a complete industrial chain cluster, domestic shoe machinery, shoe material, and finished shoe enterprises have achieved independent technological breakthroughs. Intelligent shoemaking equipment, environmentally friendly new materials, and flexible production processes have all reached the international advanced level. Domestic brands such as Anta, Li-Ning, and Xtep continue to push into the high-end market, gradually replacing the market share of traditional overseas brands. At the same time, domestic shoe machinery brands, with their advantages of high cost-effectiveness, rapid after-sales service, and customized solutions, are continuously capturing the global equipment market, breaking the monopoly of overseas equipment. China's shoemaking industry has officially transitioned from "OEM manufacturing" to "independent intelligent manufacturing and brand export."
Chapter 4: Clustered and Systematized Industrial Landscape of China's Entire Footwear Industry Chain
China is the only country in the world with a complete closed-loop footwear industry chain, forming five national-level industrial clusters:
Fujian Jinjiang: Global cluster for sports shoes, flyknit fabrics, and foamed soles;
Dongguan, Guangdong: Intelligent Shoe Machinery, High-End Finished Shoes, Integrated Production Lines, Core Cluster of Shoe-Making Chemicals;
Wenzhou, Zhejiang: Genuine Leather Shoes, Shoe Material Leather, Shoe Sole Accessories Industry Belt;
Wuhou, Chengdu: Fashionable Women's Shoes, Casual Shoe Supporting Cluster;
Wenling / Cixi: Shoe Sole, Children's Shoes, Injection Molding Material Supporting Base.
Three-Layer Complete System of the Industrial Chain:
Upstream: Various Shoe Materials, Leather, Supercritical Foaming Materials, Environmentally Friendly Shoe-Making Chemicals, Hardware Accessories, Shoe Lasts and Molds;
Midstream: Full-Process Intelligent Shoe Making Machinery, Automated Production Lines, 3D Digital Equipment, Black-Light Factory Integrated Solutions;
Downstream: Leading OEM/ODM Contract Manufacturers, Domestic Sports / Leather Shoe Independent Brands, Finished Shoe Flexible Manufacturing Bases.
Relying on Cluster Advantages, China Achieves a Truly One-Stop Supply Chain. Purchasers can equip all shoe production equipment and raw materials at once, providing complete industrial supporting solutions for global overseas factories in Vietnam, Indonesia, and Southeast Asia. Chapter 6 below specifically includes Dongguan, Jinjiang, Wenzhou, and Anhui's leading shoe machinery manufacturing enterprises that have continuously exhibited at GISMA 2024-2026, providing a directory of source equipment procurement for global purchasers.
Chapter 5: Core Technology Iteration Trends in China's Shoe Machinery, Shoe Materials, and Finished Shoes
5.1 Three Core Upgrade Directions for Shoe Machinery: Intelligentization, Automation, Integration
Single machine automation upgrades to intelligent full-line integration, equipped with PLC control systems, 5G networking, and AI algorithms to achieve production line data interoperability, automatic fault diagnosis, and intelligent process optimization; Turnkey full-line solutions become the preferred choice for technical upgrades in overseas factories in Vietnam and Indonesia. GISMA brands exhibiting for three consecutive years all possess the R&D and mass production capabilities for intelligent complete sets of equipment.
5.2 Production Mode Innovation: Small Orders, Quick Response, Flexible Production, Single-Piece Flow Manufacturing
The equipment supports 5-30 minute rapid style changes, accommodating orders ranging from tens to tens of thousands of pairs, suitable for cross-border e-commerce and custom designer brands, compressing sampling and delivery cycles.
5.3 Factory Form Upgrade: Dark Factory, Digital Twin, IoT
Automated cutting, fly-knitting, foaming, molding, quality inspection, and warehousing throughout the entire process, with a complete implementation plan for an unmanned molding workshop.
5.4 Green and Sustainable Manufacturing Fully Popularized
Low-energy intelligent equipment, solvent-free water-based adhesives, recyclable bio-based materials, and low-VOC footwear chemicals are all in mass production, aligning with global carbon reduction and brand ESG green production standards.
Chapter 6: Core Innovation Logic of the Industry: Shoe Machinery as Shoe Materials, Shoe Materials as Shoe Machinery
The traditional industry chain suffers from the separation of equipment manufacturers and material manufacturers. China's industrial clusters have taken the lead in collaborative R&D: for new supercritical E-TPU, bio-based synthetic leather, and functional fly-knit fabrics, dedicated foaming, hot pressing, compounding, and spraying molding equipment are developed simultaneously, providing integrated solutions of materials + equipment + complete processes.
GISMA GUANGZHOU's three major exhibitions (Guangzhou, Vietnam, Indonesia) have all set up dedicated integrated exhibition areas, simultaneously displaying new materials and matching specialized shoe machinery. This exhibition-level implementation of the "shoe machinery as shoe materials, shoe materials as shoe machinery" industrial integration new model fills the gap in supporting facilities for the two core ASEAN markets of Vietnam and Indonesia.
Part II: GISMA GUANGZHOU Exhibition Brand Encyclopedia (Complete Exhibition Archives)
Chapter 1: The Full Development Journey of Guangdong Footwear Machinery Association & GISMA GUANGZHOU Brand
1.1 Development History, Industry Status, and Industrial Mission of Guangdong Footwear Machinery Association
Guangdong Footwear Machinery Association is a provincial-level authoritative industry organization born from the core cluster of the intelligent footwear manufacturing industry in the Guangdong-Hong Kong-Macao Greater Bay Area. Rooted in the core strongholds of Dongguan and Guangzhou for footwear machinery, it links national footwear manufacturing belts such as Jinjiang, Wenzhou, and Chengdu. It is currently the industry's core organization with the largest global footwear machinery production volume and the strongest intelligent technology research and development capabilities. It leads the standardization construction, technological iteration, industrial synergy, and global trade development of China's footwear machinery industry, and has long served as the core bridge connecting government and industry, as well as domestic and overseas industries.
Since its establishment, the association has always adhered to the core mission of "standardizing industry development, avoiding vicious competition, consolidating industrial synergy, empowering intelligent manufacturing upgrades, and assisting domestic brands in going global." It integrates resources from thousands of leading enterprises in Guangdong specializing in intelligent footwear machinery, footwear chemical materials, and footwear supporting industries. It has built an industry-academia-research collaborative innovation platform, continuously promoting the transformation and upgrading of traditional footwear machinery towards intelligence, automation, digitalization, and greenization. Over the years, the association has taken the lead in participating in the formulation of industry technical standards, the promotion of new process implementation, industrial talent cultivation, and the quality upgrading of local industrial clusters, completely changing the fragmented development and single competition pattern of the domestic footwear machinery industry, and forming a mature industrial ecosystem of collective development, technological symbiosis, and resource sharing.
With the transfer of production capacity to Southeast Asia and the restructuring of the global footwear supply chain, Guangdong Footwear Machinery Association has launched a global industrial layout strategy, focusing on Vietnam and Indonesia, two core incremental markets for footwear manufacturing in ASEAN. It links domestic and overseas exhibition organizations, industry associations, and industrial parks to build channels for connecting Chinese and foreign industries. By organizing member enterprises to participate in exhibitions collectively, conduct overseas field inspections, hold cross-border technology forums, and engage in trade matchmaking cooperation, it continuously assists Guangdong footwear machinery brands in deepening their presence in ASEAN and radiating globally. It addresses the industry pain points of overseas footwear factories facing difficulties in technological transformation, scattered procurement, and lack of supporting facilities, becoming a core promoter of China's intelligent footwear machinery manufacturing going global.
In recent years, the association has continuously innovated its industrial service model, taking the lead in establishing the Footwear Machinery Industry Founders IP Alliance, bringing together over 30 leading enterprises in the industrial chain. With intellectual property, brand empowerment, and technological innovation as its core, it has initiated a new paradigm for high-quality industry development. It collaborates with authoritative institutions such as the Guangdong Chamber of International Commerce to deeply serve enterprises in their overseas layout, precisely identify incremental opportunities in emerging markets such as Indonesia, Vietnam, and Central and South America, and continuously consolidate the dominant position of China's intelligent footwear machinery in the global market.
1.2 Iterative Development History of the GISMA GUANGZHOU Exhibition Brand
GISMA GUANGZHOU International Intelligent Shoe Machinery and Materials Supply Chain Exhibition is a vertical top-tier industry exhibition officially endorsed and continuously developed by the Guangdong Footwear Machinery Association and the Dongguan Footwear Machinery Chamber of Commerce. It was born out of the advantages of the complete footwear industry chain in the Greater Bay Area, serving as a core platform for new product launches, technical exchanges, business matchmaking, and overseas market expansion for the global intelligent footwear manufacturing industry chain. Unlike traditional comprehensive exhibitions, it focuses on the vertical track of the entire footwear manufacturing process. After years of iteration and upgrading, it has achieved a leapfrog upgrade from a regional industry exhibition to a global benchmark footwear industry exhibition.
In its early stages, the exhibition was based in the Guangzhou and Dongguan local industrial clusters, focusing on technical displays and domestic trade matchmaking for domestic shoe machinery and material enterprises. It integrated high-quality footwear supporting resources in the Greater Bay Area, building a local industrial exchange and trading platform, and quickly becoming a highly influential professional shoe machinery industry exhibition in South China. As China's shoe machinery intelligent manufacturing capabilities continue to improve and overseas production capacity transfer accelerates, GISMA has officially launched a global strategic upgrade, breaking the single domestic exhibition model and building a comprehensive exhibition system of "domestic source first release + overseas production base landing".
From 2024 to 2026, GISMA will continue to consolidate core exhibiting resources, locking in 180+ leading shoe machinery brands from the four major industrial belts of Dongguan, Jinjiang, Wenzhou, and Anhui for long-term stable participation. It will establish an authoritative directory of source suppliers, forming a unique barrier of high-quality industrial resources in the industry. The exhibition will focus on four core tracks: intelligent manufacturing, green environmental protection, flexible production, and dark factories, continuously launching cutting-edge industry technologies and complete equipment solutions, becoming the benchmark for technological iteration in the global footwear industry.
Leveraging the association's global layout strategy, GISMA has officially launched two overseas sub-exhibitions: Vietnam VFM Ho Chi Minh Smart Shoe Machinery Exhibition and Indonesia IFM International Shoe Machinery and Materials Exhibition. In conjunction with the national-level industrial exhibition INDOMAEX Indonesia, this forms a three-year integrated linkage pattern for 2026 Indonesia Expansion, 2026 Vietnam Deep Cultivation, and 2026/2027 Guangzhou Full Coverage. It becomes the world's only professional exhibition covering the entire footwear industry chain, simultaneously encompassing the source of Chinese intelligent manufacturing, the core production capacity of the Indochina Peninsula, and the incremental market of the Indonesian archipelago.
After years of iteration, GISMA GUANGZHOU has evolved from a single exhibition platform into a full-ecosystem industrial service platform integrating technical research and development, new product launches, trade transactions, industry incubation, standard co-construction, and global customer acquisition. It carries the core mission of Chinese shoe machinery brands going global, upgrading the global footwear supply chain, and synergistic co-existence of Chinese and foreign industries, continuously leading the global footwear industry towards intelligent, green, high-end, and clustered high-quality development.
1.3 Core Value of Synergy Between the Association and GISMA Exhibition
As the authoritative endorsement body of the industry, Guangdong Footwear Machinery Association provides comprehensive support for GISMA GUANGZHOU in terms of high-quality enterprise selection, industry standard empowerment, industrial resource integration, and domestic and overseas channel docking. It strictly controls the qualifications and product quality of exhibiting enterprises, ensuring the professionalism, authority, and high-end nature of the exhibition. GISMA Exhibition, as the core carrier for the association to implement industrial upgrading, enterprise empowerment, and brand globalization strategies, actualizes the association's industrial resources, technological advantages, and industry influence. It assists member enterprises in connecting with global procurement resources and seizing overseas incremental markets, achieving dual empowerment and symbiotic development, and jointly building a core ecological barrier for the global intelligent footwear industry.
1.4 Organizing and Authoritative Operation System of Indonesia Overseas Sub-Exhibition (IFM Indonesia International Shoe Machinery and Materials Exhibition)
Overall Operation: ES INTERNATIONAL EVENT MANAGEMENT SDN BHD (Established in 1989, with over 30 years of deep involvement in Southeast Asian exhibitions)
Co-Organizers: PT INDONESIA MASS EVENT MANAGEMENT, PT. SOLINDO DUTA CONVEX
Strategic Industry Support Unit: BOSOWA CORPORATION (A leading large Indonesian conglomerate, deeply involved in China-Malaysia and China-Indonesia economic and trade cooperation)
Exhibition Affiliation: INDOMAEX Indonesia International Machinery Equipment and Smart Packaging, Printing, Advertising Equipment Exhibition (Southeast Asia's Top Industrial Exhibition, 2025 Edition Postponed to 2026, Marking the 16th Milestone Edition)
1.4 IFM Indonesia Overseas Branch (IFM) Authoritative Operation System Supplement
As a core vertical sub-exhibition of INDOMAEX, IFM Indonesia International Shoe Machinery and Materials Exhibition shares national-level industrial exhibition official resources, global audience traffic, and government policy endorsement. It is currently the only professional trade platform in Indonesia with national-level exhibition qualifications + full industrial chain traffic + vertical shoemaking track. It is different from ordinary small industry exhibitions and possesses extremely high official authority and market credibility.
Chapter 2: Three Exhibition Linkage Strategy: Guangzhou Main Exhibition GISMA + Vietnam Ho Chi Minh VFM Overseas Exhibition + Indonesia IFM Indonesia International Shoe Machinery and Materials Exhibition Complementary System
2.1 Differentiated Complementary Value of the Three Exhibitions
Guangzhou GISMA (Consecutive Editions in 2026, 2027): Source New Product Launch Platform
Gathering source manufacturers from the four major industrial belts nationwide, releasing annual new intelligent shoe machinery, new environmentally friendly shoe materials, and complete black-factory technology solutions. Leading shoe machinery brands will make a concentrated appearance at GISMA 2024-2026 with long-term stable participation; supporting factory site visits, industry technology forums, and precise matchmaking meetings between Chinese and foreign manufacturers.
Vietnam Ho Chi Minh VFM (2026.10.14-17): Production Base Landing Procurement Platform in the Indochinese Peninsula
Rooted in the core shoemaking hinterland of Ho Chi Minh, Vietnam, directly facing tens of thousands of Indochinese factories such as Pou Chen, Huili, and Feng Tay. GISMA domestic exhibiting shoe machinery brands will also exhibit overseas, saving overseas merchants the logistics, time, and visa costs of traveling to China for procurement; on-site equipment testing, bulk negotiation, and local after-sales services will complete the transaction loop of "Chinese Technology - Vietnamese Factory" landing.
Indonesia IFM Indonesia International Shoe Machinery and Materials Exhibition (2026.6.18-20): Industrial Customer Acquisition Platform for the Entire Indonesian Archipelago
Leveraging Indonesia's position as the largest economy in Southeast Asia, the exhibition will be held at the BSD ICE International Convention and Exhibition Center in Indonesia. GISMA's core exhibiting shoe machinery companies will simultaneously expand their customer base overseas, covering shoe factories across Java, Sumatra, and Kalimantan in Indonesia. This event will be linked with INDOMAEX, a comprehensive industrial exhibition covering the entire value chain, to provide a one-stop solution for exploring Indonesia's vast incremental market and addressing the pain points of missing local shoe machinery and material support.
2.2 Three Exhibitions Linkage Coordination Mechanism
New products launched at the Guangzhou exhibition will simultaneously be introduced at the Vietnam and Indonesia overseas exhibitions. The three exhibitions will share a global professional buyer database, industry association resources, and cooperation channels with shoe exhibitions worldwide. GISMA's stable domestic exhibiting shoe machinery brands can simultaneously register for the Vietnam and Indonesia overseas sub-exhibitions, forming a complete trade link of "R&D Display - Vietnam Production Procurement - Indonesia Archipelago Market Expansion," comprehensively covering the two core shoemaking markets in ASEAN.
Chapter III GISMA GUANGZHOU Guangzhou Main Exhibition Complete Basic Profile (2026+2027 Full Version)
2026 Guangzhou GISMA Main Exhibition Official Profile
Exhibition Dates: May 28 - May 30, 2026
Venue: Poly World Trade Center Expo, Guangzhou (No. 1000, Xingang East Road, Haizhu District)
Exhibition Scale: 30,000㎡ professional exhibition area, 500+ exhibitors from the entire industry chain, including 180+ domestic leading shoe machinery equipment manufacturers, with an estimated 20,000+ global professional purchasing visitors.
配套服务：展前专属工厂考察期、海外客商两晚免费住宿、多语言商贸对接、行业智造高峰论坛、新材料新工艺技术发布会、鞋机鞋材一体化工艺研讨会
Visitor Pre-registration Instructions: The 2026 Guangzhou Main Exhibition is open for real-name pre-registration to global footwear factories, equipment purchasers, shoe material manufacturers, and brand supply chain procurement managers. After registration, you can enter for free, with universal access throughout the exhibition, supporting multiple entries and exits. Priority will be given to participating in business matchmaking and technical forum activities.
2026 Guangzhou Exhibition Visitor Registration Entrance: Official unified pre-registration channel. Registration will open closer to the exhibition. You can follow the official GISMA platform for the latest registration link in real-time.
2027 Guangzhou Main Exhibition (New Upgrade) Official Complete Archive
Exhibition Full Name: GISMA GUANGZHOU 2027 Guangdong International Intelligent Shoe Machinery and Materials Supply Chain Exhibition
Exhibition Dates: May 27-29, 2027
Exhibition Venue: Poly World Trade Center Expo, Guangzhou, China (No. 1000, Xingang East Road, Haizhu District)
Exhibition Positioning: The annual premier platform for new product launches in the global footwear industry, a core platform for technological iteration, and a hub for upstream trade matchmaking. Building upon the industry accumulation from the 2024-2026 exhibitions, it will undergo comprehensive expansion and upgrading, gathering core exhibitors from the four major footwear production bases in China. It will focus on showcasing cutting-edge technologies and complete equipment solutions for intelligent footwear manufacturing, green intelligent manufacturing, flexible production, and dark factories.
核心规模与配套：延续30000㎡专业展区规模，集结500+全产业链优质参展商（含180+2024-2026连续参展核心鞋机品牌），预计汇聚20000+全球专业采购观众；配套年度智能制鞋产业高峰论坛、新材料新工艺发布会、中外厂商精准对接会、海外采购团专属接待、源头工厂考察、多语言商务服务等全维度产业配套。
Core Value: As the annual source exhibition, it undertakes the core functions of technological research and development, new product launches, brand precipitation, and global investment attraction. It provides technical and product reserves for overseas sub-exhibitions such as VFM in Vietnam and IFM in Indonesia, forming a long-term industrial linkage mechanism of "domestic R&D iteration, overseas application".
2027 Guangzhou Exhibition Visitor Pre-registration Instructions: Early real-name pre-registration for global buyers will be opened, locking in priority exhibition viewing, business matchmaking, and forum participation rights. The exhibition will be free for all industry professional visitors.
2027 Guangzhou Exhibition Visitor Registration Entrance: The official pre-registration channel will officially open at the end of 2026 and will be updated simultaneously on the official website and overseas social media matrix.
Chapter 4 GISMA GUANGZHOU Ho Chi Minh International Intelligent Shoe Machinery Exhibition Complete Basic Information (2026.10.14-17 SECC)
4.1 Exhibition Dates
October 14, 2026 (Wednesday) - October 17, 2026 (Saturday)
Daily Opening Hours: 09:00—17:00; Last Day (10.17) Closing Time: 15:00
4.2 Exhibition Venue Address
Saigon Exhibition & Convention Center (SECC)
799 Nguyen Van Linh Parkway, Tan My Ward, District 7, Ho Chi Minh City, Vietnam
MES production management system, flexible order scheduling system, unmanned workshop overall planning, turnkey automation technical transformation projects, complete set of 5G networked intelligent production line solutions (core solutions from exhibiting companies such as GISMA Zhongtai Demar, Tianhong Intelligent, and Delite).
Chapter 6 Shoe Machinery - Shoe Material Integrated Display Zone (GISMA Featured Core Section)
4.4 Full Exhibition Name
VFM 2026 Vietnam International Smart Shoe Machinery and Material Exhibition (GISMA GUANGZHOU Vietnam Overseas Branch Exhibition)
Chapter 5: Complete File of 2026 Indonesia IFM Indonesia International Shoe Machinery and Material Exhibition (New Section)
5.1 Full Name of the Exhibition
INDOMAEX's IFM Indonesia International Footwear Machinery & Material Industry Fair 2026 (GISMA GUANGZHOU Indonesia Linkage Overseas Branch Exhibition)
5.2 Exhibition Dates
Dates: June 18–20, 2026
5.3 Venue Address
Venue: Indonesia Convention Exhibition (ICE), BSD City, Pagedangan, Tangerang Regency, Banten, Indonesia
ICE is the largest exhibition and convention center in Indonesia and even Southeast Asia, with comprehensive facilities and extensive reach to manufacturing clusters across Indonesia.
5.4 Official Website
Official website: https://www.esievent.my/indomaex
5.5 Visitor Free Pre-registration Entrance
Free Registration: https://www.esievent.my/indomaex/visitor/register
5.6 Exhibition Core Positioning and Indonesian Industrial Policy Dividends
IFM 2026 Indonesia International Shoe Machinery and Materials Exhibition is the core strategic platform for GISMA GUANGZHOU to lay out the trillion-dollar shoemaking market in Indonesia. Relying on the industrial scale and growth momentum of Indonesia, Southeast Asia's largest economy, it is embedded in the INDOMAEX national-level industrial grand exhibition, achieving two-way interconnection between the vertical shoemaking industry and all-category industrial manufacturing resources. The exhibition brings together core leading shoe machinery, shoe material, and chemical exhibiting enterprises from the GISMA Guangzhou main exhibition, providing one-stop intelligent manufacturing supporting solutions from Chinese sources for shoemaking clusters in all regions of Indonesia, such as Java Island, Sumatra, and Kalimantan.
The Indonesian government continues to introduce significant foreign investment favorable policies, continuously optimizing the business environment for manufacturing: simplifying import approval processes, significantly reducing import tariffs on industrial equipment, and introducing corporate tax preferential policies to comprehensively attract overseas intelligent manufacturing equipment and industrial technology. Currently, the Indonesian local shoemaking industry is expanding rapidly, but intelligent equipment, environmentally friendly shoe materials, high-end chemical raw materials, and automated complete production line supporting facilities are extremely scarce and highly dependent on imports from China. The market's rigid demand and incremental space rank among the top in Southeast Asia.
At the same time, the exhibition relies on INDOMAEX's mature global investment attraction system to gather global industry decision-makers, factory procurement managers, agents, and investors, helping exhibiting enterprises quickly establish local business networks in Indonesia, achieve joint ventures and cooperation, and secure long-term bulk orders. It is the only efficient official platform for deeply cultivating the Indonesian market and laying out emerging incremental tracks in Southeast Asia.
Indonesia's only professional footwear industry chain procurement exhibition, embedded and held concurrently with the comprehensive INDOMAEX industrial exhibition, sharing tens of thousands of industrial buyer traffic from plastics and molds, packaging and printing, intelligent AI, baking equipment, and LED advertising equipment. GISMA, a leading domestic shoe machinery exhibitor, will be concentrated. It targets small, medium, and large footwear OEM enterprises throughout Indonesia, providing a one-stop procurement channel for complete sets of intelligent Chinese shoe machinery, environmentally friendly shoe materials, and footwear chemicals. Relying on Indonesian government investment promotion policies such as import simplification, tariff reduction, and tax incentives, it greatly reduces the cost of trade matching for Chinese and foreign enterprises, and is a core hub platform for deeply cultivating the trillion-dollar footwear market in Indonesia.
5.7 Visitor Regulations and Exhibition Value Summary
This IFM 2026 exhibition is open to global industrial buyers, footwear factory executives, equipment agents, brand supply chain procurement, and industry association practitioners. It supports real-name pre-registration from multiple countries and regions worldwide. After registration, visitors can enter and exit the exhibition hall unlimited times for three days. Relying on the perfect hardware facilities and comprehensive radiation capabilities of ICE BSD CITY, Indonesia's largest exhibition center, combined with the traffic advantage of national-level major exhibitions, the exhibition will thoroughly open up the two-way channel for Chinese intelligent shoe machinery manufacturing to go global and Indonesian factories to upgrade their technology. It will become the core benchmark exhibition for expanding the footwear industry in Southeast Asia in 2026.
Don’t miss this exciting opportunity – see you at ICE BSD City!
Chapter 6 New: GISMA 2024-2026 Continuous Exhibitor Directory of Domestic Core Shoe Machinery Suppliers (Categorized by Four Major Industrial Belts)
This chapter includes domestic leading shoe machinery enterprises that have stably exhibited at the GISMA Guangzhou main exhibition for three consecutive sessions, possess complete R&D capabilities for automated/intelligent complete sets of equipment, and can simultaneously participate in overseas exhibitions in Vietnam (VFM) and Indonesia (IFM). It covers cutting, stitching, lasting, foaming, injection molding, complete lines for forming, and integrated equipment for black light factories for all processes, providing a authoritative list of source manufacturers for global buyers.
I. Dongguan Industrial Belt (Core Intelligent Shoe Machinery Cluster in the Greater Bay Area, GISMA Main Exhibitor Force)
Dongguan Hangzhan Precision Machinery Co., Ltd. (LANBO WANG) | Complete intelligent lasting equipment for vamp, mid-back vamp, and setting; Executive Vice President Unit of Shoe Machinery Association; CE export certification
Dongguan Aimark CNC Technology Co., Ltd. | AI CNC cutting machine, 3D shoe upper scanning, digital cutting complete solution
Dongguan Chengfeng Machinery Co., Ltd. (CHENGFENG) | Four/five-axis servo visual vamp machine, modular side mold lasting equipment
Dongguan Tianhong Intelligent Technology Co., Ltd. | EVA / Rubber Fully Automatic Foaming Machines, Graphene Low-Temperature Foaming Equipment, Intelligent Warehousing and Packaging Integrated Lines
Anhui Jieyu Shoe Making Machinery Technology Co., Ltd. (TTY, Dongguan Mingling Joint Venture) | Intelligent Roller Machines, Pattern Machines, Visual Line Drawing, Dual-Head Asynchronous Cutting Machines, Listed Enterprise Joint Venture Brand
Dongguan Ruizhou Intelligent Equipment Co., Ltd. (RUIZHOU) | CNC Leather and Fabric Numerical Control Cutting Machines, Multi-layer Cutting Equipment
Dongguan Qifeng Machinery Co., Ltd. (QIFENG) | PUR Automatic Glue Dispensing Machine, Computer Memory Toe Lasting Machine, Intelligent Gluing Workstation GISMA Guangdong International Intelligent Shoe Machinery Equipment Exhibition
Dongguan Tenghong Machinery Co., Ltd. (TENGHONG) | Servo Memory Heel Seat Lasting Machine, Fully Automatic Heel Nailing Equipment
Dongguan Feiyang Automation Technology Co., Ltd. (FEIYANG) | Intelligent Shoe Upper Composite, Seamless Heat Press Automation Line
Dongguan Haifei CNC Technology Co., Ltd. | 3D Shoe Last Printing, CNC Milling, Intelligent Shoe Upper Line Drawing Equipment
Dongguan Xiangdi Machinery (Kamege) | Precision Skiving Machines, Leather Splitting, Shoe Material Precision Processing Equipment
Dongguan Henglian Sewing Machine (FLYSEW) | Fully Automatic Computer Pattern Sewing Machines, Special Sewing Equipment
Dongguan Litai Automation Technology Co., Ltd. | Integrated Equipment for Automatic Shoe Upper Gluing and Drying Setting
Dongguan Youli Hydraulic, Qifeng Hydraulic | Hydraulic Molding Machines, Bottom Pressing Machines, Vacuum Heat Press Equipment
II. Fujian Jinjiang Industrial Belt (Foaming, Soles, Integrated Automation Lines Leaders)
Jinjiang Kaijia Machinery Manufacturing Co., Ltd. | TPU/PU Shoe Sole Injection Molding Machines, Supercritical Foaming Supporting Equipment
Lichang Intelligent Technology Co., Ltd. (Lichang Pressing King) | Fully Automatic Intelligent Bottom Pressing Machine, High-Pressure Molding Equipment, Specialized and New Enterprise
Quanzhou Shichuang Machinery Manufacturing Co., Ltd. | Fly-knit Integrated Molding Machine, Shoe Upper Heat Treatment Production Line
Zhongtai Demar Intelligent Equipment | 3D Vision Gluing Workstation, Robotic Arm Automation Unmanned Whole Line, Dark Factory Turnkey Solution
Jinjiang Yitong Machinery Co., Ltd. | Shoe Last Processing, Outsole Trimming, Automated Grinding Equipment
III. Zhejiang Wenzhou Industrial Belt (Specialized Automated Equipment for Leather Shoes and Casual Shoes)
Wenzhou Delite Automation Technology Co., Ltd. (Delite DELIIT) | Fully Automatic Bottom Pressing Machine, Intelligent Pressing Production Line, Training Shoe Complete Equipment, High-Tech Enterprise
Wenzhou Yongsheng Intelligent Gluing Equipment Co., Ltd. | Water-based Glue Automatic Spraying, Low-VOC Environmental Gluing System
Zhejiang Shibang Intelligent Manufacturing Co., Ltd. | Leather Shoe Shaping, Heel Softening Fully Automatic Production Line
Zhejiang Mingyang Intelligent Equipment | Shoe Box Automatic Packaging, AGV Transfer Supporting Equipment
IV. Other Key National Exhibiting Shoe Machinery Enterprises (Anhui, Jiangsu, Shenzhen)
ShuPu Intelligent Technology Co., Ltd. | Industrial Intelligent Sewing Machines, Flying Weave Uppers Special Sewing Machines
Yancheng Huasen Machinery Co., Ltd. | Footwear Material Composite, Hot and Cold Lamination Equipment
Shenzhen Ruidar Technology, Quanlicheng Machinery | 3D Foot Shape Scanning, Digital Shoe Design System
Guangzhou RuLin Machinery (YZB) | Footwear Lubrication, Cleaning Supporting Equipment, Chemical Auxiliary Machinery
MingJiang Intelligent Technology | Flexible Single-Piece Flow Production Line, MES Production Management Supporting Hardware
Unified Advantages of Exhibiting Brands (Suitable for Overseas Factories in Vietnam and Indonesia)
All possess intelligent, automated, and integrated equipment mass production capabilities, supporting flexible production for small orders and quick responses.
Can provide integrated solutions for shoe machinery + compatible footwear materials, realizing the concept of "shoe machinery is footwear material, footwear material is shoe machinery".
Equipment is compatible with Southeast Asian voltage and workshop conditions, providing local overseas after-sales service and remote IoT operation and maintenance.
All product lines have passed CE international export certification, meeting EU CBAM and global brand ESG green production standards.
Participants can simultaneously attend the Guangzhou GISMA, Vietnam VFM, and Indonesia IFM exhibitions, achieving one-stop connection with global buyers.
Chapter VII: Concurrent Co-organized Full Industry Chain Supporting Exhibition System (Vietnam + Indonesia Dual Overseas Exhibitions)
7.1 Vietnam Ho Chi Minh VFM Concurrent Co-organized Exhibition
VTG: The 24th Vietnam International Textile and Garment Machinery Exhibition
VFM: 2026 Vietnam International Smart Shoe Machinery and Materials Exhibition (GISMA GUANGZHOU Overseas Exhibition)
VITATEX: The 24th Vietnam International Textile and Garment Accessories Exhibition
Dyechem: Vietnam International Dye and Chemical Industry Exhibition
Four major exhibitions held concurrently in the same venue, forming a comprehensive industrial chain linkage procurement ecosystem of textiles - apparel - footwear - chemicals.
7.2 Indonesia IFM concurrently held with INDOMAEX Full Industrial Chain Exhibition
My-Plas: Plastics, Moulds and Processing Equipment Exhibition
My - Pack Pro: Packaging and Food Processing Equipment Exhibition
My - Print & Labelling: Printing and Labeling Technology Exhibition
SMI SMART TECHNOLOGY & AI: Smart Technology and AI Equipment Exhibition
My - Bakery: Bakery Equipment Exhibition
LED - LIGHT & SIGN: LED Lighting and Advertising Signage Exhibition
IFM Indonesia Shoe Machinery and Materials Exhibition will be held concurrently with the above major industrial exhibitions, realizing the interconnection of the shoemaking industry with upstream and downstream industrial manufacturing resources. A large number of cross-industry industrial buyers will bring new incremental business opportunities to the shoemaking industry chain.
Chapter 8: Multi-country Exhibition Visitor Access Regulations and Multi-language Pre-registration Official Entrance (Full Version Summary)
8.1 Vietnam VFM 2026 Pre-registration Rules and Multi-language Entrance
Complete pre-registration by filling in enterprise real-name information online in advance. With the generated QR code, you can enter and exit the exhibition hall repeatedly; the QR code is for personal use only and cannot be lent out.
Chinese Registration Link:https://www.chanchao.com.tw/entryApply.asp?id=FVNFLM2026
English Registration Link:https://www.chanchao.com.tw/en/entryApply.asp?id=FVNFLM2026
Vietnamese Registration Link:https://www.chanchao.com.tw/vn/entryApply.asp?id=FVNFLM2026
8.2 Indonesia IFM 2026 Pre-registration Rules and Official Entrance
Full English online real-name enterprise registration, covering all country and region number segments globally. After registration, an electronic admission pass will be generated, allowing unlimited entry for the three days of the exhibition;
Official Website:https://www.esievent.my/indomaex
Free Registration Link:https://www.esievent.my/indomaex/visitor/register
8.3 Guangzhou GISMA 2026/2027 Pre-registration Summary
The pre-registration channel for the 2026 Guangzhou Main Exhibition will officially open 2 months before the exhibition, and the pre-registration channel for the 2027 Guangzhou Main Exhibition will open at the end of 2026. All channels will be uniformly released through the official website, industry association platforms, and overseas cooperation media. Real-name registration for free exhibition viewing will grant priority access to exclusive benefits such as business matchmaking, technology forums, and factory visits.
8.4 Official Information Channel Summary
Vietnam Exhibition: Official Website www.chanchao.com.tw/VTG; Social Media LinkedIn/Facebook Account "VTGexpo"
Indonesia Exhibition: Official Websitehttps://www.esievent.my/indomaex; ES International's global social media matrix will simultaneously update exhibition dynamics.
Chapter IX Global Visitor Exclusive Support Policies and Supporting Industry Services
Both Vietnam and Indonesia overseas exhibitions will provide reception services for overseas buyer groups and free shuttle bus services.
One-on-one business matchmaking system for Chinese and foreign manufacturers (three exhibitions' data is interconnected, allowing targeted connections with the aforementioned GISMA domestic core shoe machinery exhibitors).
Smart Shoemaking, Supercritical Foaming, and Black Light Factory Special Technical Forums (simultaneously held in Vietnam and Indonesia, with exhibiting shoe machinery brands conducting on-site technical presentations).
Shoe Machinery - Shoe Material Integrated Process Seminar (joint on-site demonstration by domestic exhibiting shoe machinery + shoe material companies).
On-site factory visits and inspection tours of local shoemaking factories in Vietnam and Indonesia.
On-site multilingual business translation and quotation consultation services (Chinese / English / Vietnamese / Indonesian).
Part III GISMA Global Industry Chain Exhibition Encyclopedia (Comprehensive Product Classification Dictionary)
Chapter 1 Intelligent Footwear Machinery Zone (Complete Process Equipment Directory + Core Technology Keywords)
1.1 Complete Equipment Directory (Corresponding to Chapter 6 GISMA Exhibitor Main Products)
3D Foot Scanning / Shoe Design Equipment, CNC Intelligent Cutting Machine, Fully Automatic Computerized Sewing Machine, Seamless Hot Press Lamination Machine, Flyknit Integrated Molding Machine, EVA/TPU Supercritical Foaming Equipment, PU/TPU Sole Injection Molding Machine, Automatic Spraying / Laminating Machine, Intelligent Assembly Line, 3D Printing Shoe Mold Equipment, AI Vision Intelligent Inspection Equipment, AGV Intelligent Transfer System, Digital Twin System, Black Factory Whole Line Integrated Turnkey Solution, Footwear Machinery Spare Parts.
1.2 Core Technology Keywords
Intelligent manufacturing, automation, integration, flexible production, small batch rapid response, single-piece flow, IoT, remote maintenance, low-energy green equipment, digital twin, AI visual inspection.
Chapter 2: High-end Functional Shoe Materials and Leather Accessories Zone
Core Scale and Support: Continuing the professional exhibition area of 30,000㎡, bringing together 500+ high-quality exhibitors from the entire industry chain (including 180+ core shoe machinery brands exhibiting continuously from 2024-2026). It is expected to attract over 20,000 global professional buyers. Supporting services include the annual Intelligent Footwear Industry Summit Forum, new material and new process release conferences, precise matchmaking sessions between Chinese and foreign manufacturers, exclusive reception for overseas purchasing groups, upstream factory visits, and multilingual business services.
Natural cowhide/sheepskin, microfiber synthetic leather, knitted flying woven fabric, waterproof and breathable functional fabrics, eco-friendly bio-based fabrics, hot-melt TPU film;
2.2 Outsole Materials
EVA, Supercritical Foaming E-TPU, Rubber, Carbon Plate Composite Materials, PU Injection Molded Soles;
2.3 Supporting Materials
Shoe lasts, insoles, shoelaces, metal/plastic fasteners, decorative accessories, cushioning and filling materials.
Chapter 3 Environmental Protection Shoe Chemicals & Low VOC Green Materials Zone
Solvent-free water-based adhesives, eco-friendly inks, mold release agents, cleaning agents, fixing agents, recyclable modified chemical raw materials, low VOC shoe chemicals, green surface treatment agents.
Chapter 4 Finished Shoe ODM/OEM & Global Brand Supply Chain Zone
All categories of finished shoes: professional running shoes, basketball shoes, outdoor work boots, genuine leather women's shoes, fashion casual shoes, children's shoes, snow boots, sandals; connecting with leading OEM manufacturers and own brand supply chains such as Huasheng, Baocheng, Anta, and Li-Ning, offering flexible mass production and integrated whole shoe development solutions.
Chapter 5 Digital Black Factory Integrated Solutions Zone
MES production management system, flexible order scheduling system, unmanned workshop overall planning, turnkey automation technical transformation projects, complete set of 5G networked intelligent production line solutions (core solutions from exhibiting companies such as GISMA Zhongtai Demar, Tianhong Intelligent, and Delite).
Chapter 6 Shoe Machinery - Shoe Material Integrated Display Zone (GISMA Featured Core Section)
Guangzhou, Vietnam, and Indonesia will simultaneously feature dedicated integrated exhibition areas at three major exhibitions. These areas will showcase leading domestic shoe machinery exhibitors from GISMA, as featured in Chapter 6, alongside shoe material enterprises. They will display new eco-friendly shoe materials and supporting specialized molding/foaming/bonding equipment. On-site demonstrations will cover material-process adaptation, realizing an integrated R&D and supply model where shoe machinery is shoe material, and shoe material is shoe machinery. This provides a one-stop solution to address the critical gap in material and equipment compatibility for factories in the Vietnamese and Indonesian markets.
Part IV: GISMA Three-Exhibition Linkage Core Industrial Value System (Core Argument of the White Paper)
Chapter 1: Value of the One-Stop Global Supply Chain Platform (Covering the Three Core Markets of China, Vietnam, and Indonesia)
GISMA fully replicates the systematic supporting advantages of China's industrial clusters, linking one domestic source exhibition with two major overseas production base exhibitions in ASEAN. Chapter 6 features over 180 leading domestic stable exhibiting shoe machinery brands. Each exhibition hall gathers intelligent shoe machinery, environmentally friendly shoe materials, footwear chemicals, digital factories, and finished shoe ODM resources. Buyers from Vietnam and Indonesia can connect with all source equipment manufacturers locally without traveling to China, completing the procurement of equipment, raw materials, and technological transformation solutions in one go. This significantly reduces comprehensive costs related to cross-border time, logistics, and communication. It is the world's only one-stop supply and procurement platform for the entire footwear industry chain, covering two core ASEAN footwear manufacturing countries and bringing together leading shoe machinery brands from China's entire industrial belt.
Chapter 2 Value of Intelligent / Automated / Integrated Technology Implementation Carriers
Three major exhibitions concentrate on showcasing Chapter 6 GISMA exhibiting companies' automated single machines for all processes, integrated intelligent production lines, and complete sets of unmanned dark factories. This provides tens of thousands of power plants in Vietnam and Indonesia with implementable, on-site testable, and batch-purchasable technological transformation and upgrade equipment, directly addressing the core pain points of low automation levels, high labor costs, and limited production capacity in both countries.
Chapter 3 Value of Empowering Industrial Upgrades for Small Orders and Fast Response, Flexible Intelligent Manufacturing
In response to the global trend of fragmented brand orders and frequent new product launches, GISMA exhibiting shoe machinery brands will simultaneously showcase equipment for rapid 5-minute style changes and flexible multi-product mixed-line production. This will help factories in Vietnam and Indonesia transform to adapt to cross-border e-commerce and small batch orders from niche designer brands, expanding order channels and enhancing factory market competitiveness.
Chapter 4 Value of Overall Solution Output for Dark Factory Unmanned Production Lines
All three exhibitions feature independent 'dark factory' integrated display areas, providing comprehensive planning and turnkey solutions for unmanned workshops from cutting to warehousing by leading GISMA continuous exhibitors such as Zhongtai Dema, Tianhong Intelligent, and Delight. These solutions are tailored to the long-term digital and unmanned transformation needs of leading large-scale contract manufacturers in Vietnam and Indonesia, significantly reducing reliance on frontline labor.
Chapter 5: Interconnection of Chinese and Foreign Industrial Resources and Value of Global Trade Channel Linkages (Vietnam + Indonesia Dual ASEAN Core Markets)
Internally: All GISMA domestic exhibiting shoe machinery manufacturers in Chapter 6 can leverage the synergy of the three exhibitions to simultaneously open up the two major ASEAN incremental overseas markets of Vietnam and Indonesia, achieving one exhibition participation and customer acquisition in two countries.
External: Precisely connect domestic intelligent shoe machinery manufacturing enterprises in Dongguan, Jinjiang, and Wenzhou with local shoemaking factories in Vietnam and Indonesia.
Link global shoe industry exhibitions and industry associations to mutually introduce professional procurement groups, establishing a long-term global trade cooperation network covering the Indochina Peninsula + Indonesian archipelago.
Chapter 6 Value of Industrial Cluster Synergy and Joint R&D Platform for New Materials and New Equipment
Using the three exhibitions in Guangzhou, Vietnam, and Indonesia as carriers, promote synergistic R&D between shoe machinery exhibiting enterprises in Chapter 6 GISMA and enterprises in shoe materials and chemicals, realizing the integrated process of "shoe machinery is shoe material, shoe material is shoe machinery"; regional intelligent shoemaking and green manufacturing industry summits will be held in Vietnam and Indonesia, with technical presentations by domestic exhibiting equipment brands, releasing cutting-edge trends in new materials and new equipment adapted to the Southeast Asian market, and leading the direction of regional industrial technology iteration.
Part V Encyclopedia and Invitation Guide for Global Participants
Chapter 1 Directory of Global OEM/ODM Leading Contract Manufacturers, Procurement Demand Portrait (Vietnam, Indonesia, Cambodia, Myanmar, Bangladesh)
1.1 Factory Coverage Areas
Footwear clusters throughout Vietnam, Java/Sumatra in Indonesia, Cambodia, Myanmar, Thailand, Bangladesh, India, Malaysia, and domestic factories in Europe and the United States.
1.2 Leading OEM Groups
Baocheng Yuanyuan, Huali, Fengtai, Qinglu, Jiuxing Holdings, Guangshuo, Wanbang, Yuqi International, Shenzhou International (both have large production bases in Vietnam and Indonesia)
1.3 Core Procurement Requirements
Automated complete lines, flexible small-batch rapid response equipment, supercritical foaming supporting equipment, environmentally friendly solvent-free shoe material chemicals, black light factory technical upgrade solutions, low-cost complete production equipment, new material supporting molding equipment (direct matching with GISMA domestic shoe machinery source manufacturers in Chapter 6).
Chapter 2 Value of Domestic GISMA Core Exhibitor Shoe Machinery Manufacturers Exhibiting Overseas (Simultaneous Customer Acquisition in Vietnam VFM and Indonesia IFM)
Top intelligent shoe machinery enterprises in Dongguan, Jinjiang, and Wenzhou (within the directory in Chapter 6): Participate in one Guangzhou exhibition to simultaneously obtain priority exhibition qualifications for two overseas exhibitions in Vietnam and Indonesia, directly facing the massive factory procurement demands of both countries.
Automated complete line integration service providers (Zhongtaidema, Tianhong Intelligent, etc.): Output turnkey unmanned factory upgrade solutions,对接 (duìjiē - connect/dock with) long-term technical upgrade projects for leading large-scale contract factories in Vietnam and Indonesia.
Shoe machinery import agents from around the world: Select high-quality GISMA source equipment brands from Chapter 6 through both Vietnam and Indonesia exhibitions, and establish exclusive agency cooperation for the Indochina Peninsula and the Indonesian archipelago regions, respectively.
Chapter 3 Exhibition Benefits for Suppliers of Shoe Materials, Shoe Chemicals, and Accessories
Vietnam and Indonesia Dual Exhibition On-site Matching with GISMA Exhibiting Shoe Machinery Enterprises, Achieving Strategic Cooperation for Integrated Equipment + Material Supply;
Synchronously Connecting Raw Material Bulk Procurement Needs of Tens of Thousands of Power Plants in Vietnam and Indonesia, Simultaneously Developing Two Major ASEAN Bulk Raw Material Export Markets;
Launching New Eco-friendly, Bio-based Materials, Jointly Demonstrating Integrated Processes with GISMA Shoe Machinery Brands, Seizing Global Brand Sustainable Procurement Share in Southeast Asian Supply Chains.
Chapter 4: Cooperation Models of Shoe Exhibitions, Industry Associations, and Industrial Parks in Various Countries Worldwide (Including Indonesia INDOMAEX Full Industrial Chain Exhibition Linkage)
Resource Integration: Vietnam VFM, Indonesia IFM, and domestic shoe exhibitions in various countries promote each other and jointly organize professional buyer delegations to drive targeted procurement matching. Chapter VI GISMA Domestic Shoe Machinery Exhibitors;
Joint Industry Forum: China, Vietnam, and Indonesia jointly organize an international summit on intelligent shoemaking and green manufacturing, inviting leading GISMA shoe machinery enterprises to share technical expertise;
Industry Investment Cooperation: Assisting Vietnam and Indonesia footwear industrial parks in connecting with high-quality GISMA shoe machinery enterprises for factory establishment and supporting facilities. Chapter VI;
Joint Industry Standards: Collaboratively releasing industry development reports on green production and flexible intelligent manufacturing for Southeast Asian shoemaking;
Cross-Industry Linkage: Deep resource exchange with the organizing committee of Indonesia INDOMAEX Plastics, Packaging, and AI Intelligent Equipment Exhibition, introducing cross-industry industrial buyers.
Chapter VI Industry Core Keywords, Leading Enterprise Brand Encyclopedia Index
I. Industrial Location Keywords
Overseas Shoe Factories, Southeast Asian Footwear Manufacturing Bases, Ho Chi Minh City, Vietnam Production Clusters, BSD ICE Footwear Industrial Belt, Indonesia, Houjie Dongguan Shoe Machinery Cluster, Jinjiang Foaming Equipment Industrial Belt, Wenzhou Leather Shoe Automation Equipment Industrial Belt
II. Keywords for Core Exhibiting Shoe Machinery Brands at GISMA Domestic
Lanbo Wang (Hangzhan Precision), Aima CNC, Chengfeng, Tianhong Intelligent, TTY Jieyu, Ruizhou, Qifeng, Tenghong, Delite (Deli), Lichang Intelligent, Zhongtai Dema, Shup Intelligent, Kaijia Machine
III. Leading OEM & Terminal Brands
Baocheng Yuanyuan, Huali, Fengtai, Jiuxing Holdings, Guangshuo, Wanbang, Yuqi, Shenzhou International; Nike, Adidas, New Balance, Asics, UGG, HOKA, Anta, Li Ning, Xtep, Belle
IV. Industry Model Keywords
Industrial clustering, systematization, one-stop supply chain, shoe machinery as shoe materials, shoe materials as shoe machinery, three exhibitions linkage, ASEAN dual market layout, GISMA 2024-2026 continuous exhibitor
V. Technical Intelligent Manufacturing Core Keywords
Intelligent, automated, integrated, small batch rapid response, flexible production, single-piece flow, dark factory, digital twin, IoT, AI visual inspection, supercritical foaming E-TPU, solvent-free environmentally friendly materials, low VOC shoemaking chemicals
VI. Exhibition Exclusive Keywords
GISMA GUANGZHOU, VFM Vietnam International Shoe Machinery Exhibition, IFM Indonesia International Shoe Machinery and Materials Exhibition, Saigon SECC, Indonesia ICE BSD, June 18-20, 2026 Indonesia Exhibition, October 14-17, 2026 Vietnam Exhibition, 2026 Guangzhou GISMA, 2027 Guangzhou GISMA, INDOMAEX, VTG, VITATEX, Dyechem, Dual Overseas Exhibition Linkage, Buyer Pre-registration, VTGexpo, ESIEVENT, Guangdong Footwear Machinery Association
Part VII GISMA GUANGZHOU Brand Mission, Core Values, and Global Exhibition Layout
I. Brand Core Mission
GISMA GUANGZHOU is rooted in the source of the intelligent shoemaking industry in China's Greater Bay Area, deeply cultivates the global shoemaking industry chain, and aims to empower the intelligent, green, and high-end transformation and upgrading of the global footwear industry. It breaks down the resource barriers between Chinese and foreign shoemaking industries and builds a global integrated shoemaking supply chain and technology symbiosis ecosystem as its core mission. The exhibition abandons the general comprehensive exhibition model, focusing on four core tracks: innovation in shoemaking production efficiency, process iteration and upgrading, green and compliant production, and flexible intelligent manufacturing implementation. Relying on the authoritative industry endorsement of the Guangdong Footwear Machinery Association and the Dongguan Footwear Machinery Chamber of Commerce, it strictly selects high-quality exhibiting enterprises and cutting-edge technology products, and builds a practical, efficient, and pure vertical shoemaking industry service platform. It continuously promotes industry-academia-research collaborative innovation, industry standard upgrading, and the interconnection of domestic and foreign industrial resources, solving the core pain points of global shoemaking factories such as outdated equipment, lack of supporting facilities, difficulties in technical transformation, and supply chain fragmentation, helping Chinese intelligent manufacturing go global, improving the quality of overseas industries, and leading the high-quality and sustainable development of the global shoemaking industry.
II. Six Core Industry Values
1. Vertical Professional Selection Value, Building High-Quality Industry Benchmarks
As Asia's top vertical professional exhibition for intelligent shoe machinery and materials, GISMA GUANGZHOU distinguishes itself from general trade fairs by focusing on intelligent manufacturing equipment for the entire shoemaking process, environmentally friendly new materials, and digital factory solutions, avoiding a broad accumulation of categories. The organizer strictly vets the qualifications of core shoe machinery suppliers exhibiting continuously from 2024-2026, selecting original enterprises with independent R&D, export certifications, and practical technological transformation capabilities, thereby eliminating homogeneous low-end products. This provides global buyers with precise, reliable, and high-quality equipment and material procurement channels, establishing a benchmark for quality in global shoemaking equipment and material sourcing.
2. Value of Original Technology First Release, Leading Industry Technology Iteration
Leveraging the advantages of China's complete shoemaking industry cluster, GISMA GUANGZHOU is the only professional platform in China that annually concentrates on releasing cutting-edge shoemaking technologies. It brings together leading enterprises from the four major industrial belts of Dongguan, Jinjiang, Wenzhou, and Anhui, showcasing innovative technologies and equipment such as supercritical foaming, AI visual intelligent molding, seamless hot pressing, darkroom unmanned production lines, and low-VOC green shoemaking processes. The exhibition's technology releases are consistently half a step ahead of the industry, providing a clear technological upgrade path for the global shoemaking industry and alleviating the pain points of industry transformation and adaptation.
3. Value of All-Domain Market Linkage, Building a Two-Way Trade Bridge Between China and Foreign Countries
Creating a three-year all-domain linkage layout of the 2027 Guangzhou Original Source Main Exhibition + 2026 Vietnam Production Base Exhibition + 2026 Indonesia Incremental Market Exhibition, forming a closed-loop ecosystem of "China's new product R&D iteration, Vietnam's production base application, and Indonesia's all-domain market expansion." Relying on the differentiated positioning of the three exhibitions, it comprehensively covers domestic original sourcing, core production capacity areas in the Indochina Peninsula, and emerging incremental markets in the Indonesian archipelago. This paves the way for Chinese shoe machinery and material enterprises to go global and provides a one-stop window for overseas factories for technological transformation procurement and resource matching, breaking down the barriers to two-way circulation in the Sino-foreign shoemaking industry.
4. Value of Industrial Cluster Empowerment, Reshaping the Southeast Asian Supporting System
Addressing the pain points of fragmented shoemaking industry chains and lack of supporting facilities in Vietnam and Indonesia, GISMA, through the linkage of three exhibitions, concentrates on exporting China's mature industrial cluster supporting model. It integrates equipment, materials, processes, and technological transformation solutions into the Southeast Asian market, filling the gaps in regional industrial support and promoting the upgrade of the Southeast Asian shoemaking industry from single assembly and OEM to intelligent, systematic, and green full-chain development.
5. Value of Precise Trade Matching, Reducing Full-Link Transaction Costs
Leveraging a global buyer database built over years of industry experience, combined with a precise three-exhibition invitation system, we precisely connect leading contract manufacturers, brand supply chains, local small and medium-sized factories, and overseas agents to achieve accurate matching between source manufacturers and terminal buyers. This eliminates the high time and logistics costs associated with cross-border procurement, multi-party price comparison, and technical docking, significantly improving transaction efficiency and cooperation success rates.
6. Building Industry Ecosystem Value, Leading Long-term Industrial Development
Continuously holding industry summit forums, technology release conferences, and process seminars, in conjunction with domestic and international industry associations, industrial parks, and leading enterprises to co-build industry standards and technical systems. Promoting collaborative innovation in shoe machinery, shoe materials, chemicals, and digital technology, creating a full-ecosystem industrial platform integrating exhibition, trading, R&D, exchange, and investment attraction, leading the high-quality and sustainable development of the global footwear industry.
Volume VIII White Paper Conclusion: GISMA's Long-term Industrial Mission in the Context of Global Footwear Supply Chain Restructuring
Against the backdrop of continuous global footwear production capacity shifting to Southeast Asia, tightening green intelligent manufacturing policies, and a comprehensive revolution in order models, the global footwear supply chain is undergoing deep restructuring. Vietnam and Indonesia, with their geographical and policy advantages, have become core growth production areas for global footwear manufacturing. However, they have long faced development bottlenecks such as fragmented industrial chains, outdated equipment, lagging technology, and lack of supporting facilities, making industrial transformation and upgrading a pressing need.
GISMA GUANGZHOU, based on China's complete footwear industry advantages, uses the Guangzhou 2026 and 2027 main exhibitions as the core for technology and product premieres, and overseas sub-exhibitions in Vietnam and Indonesia as carriers for expanding customer reach. It has built a closed-loop industrial service system covering R&D, exhibition, trading, implementation, and iteration. By strictly selecting high-quality leading domestic shoe machinery suppliers, it outputs intelligent, automated, green, and integrated intelligent manufacturing solutions, implementing the innovative industrial model of "shoe machinery is shoe material, shoe material is shoe machinery" to precisely solve the core pain points of overseas factories.
From the perspective of long-term industry development trends, the global footwear industry has bid farewell to the era of extensive mass production and has fully entered a new stage of high-quality development characterized by intelligent iteration, flexible transformation, green compliance, cluster upgrading, consumption quality improvement, process innovation, digital customization, domestic substitution, supply chain restructuring, and regional differentiated development. Production capacity layout continues to be optimized in layers, with China focusing on high-end R&D, complete intelligent manufacturing, and technology output, while Southeast Asian production areas such as Vietnam and Indonesia are primarily focused on large-scale production and intelligent technical reform upgrades, forming a globally complementary industrial landscape. The production end has undergone a complete overhaul, with new processes such as glue-free integrated molding, minimalist manufacturing, and supercritical foaming completely replacing traditional high-consumption processes, significantly improving production efficiency and reducing energy consumption costs, thereby meeting global ESG green compliance and carbon tariff policy requirements. The intelligent manufacturing end is accelerating its widespread adoption, with digital technologies such as IoT, AI visual inspection, digital twins, and dark factories transitioning from benchmark applications in leading enterprises to large-scale implementation across the entire industry, making automation, integration, and unmanned operation essential for factory technical upgrades. Simultaneously, the market end has seen significant iteration, with consumer demand upgrading towards lighter weight, scenario-specific, comfortable, and personalized products, forcing the industry to shift from large-scale mass production to flexible customization and C2M (Consumer-to-Manufacturer) reverse customization, with small-batch, quick-response, and multi-product mixed-line production becoming the mainstream operating model. Domestic footwear industry clusters are breaking away from homogeneous competition, forming a pattern of differentiated and staggered development in Jinjiang, Dongguan, Wenzhou, Chengdu, and Wenling. The industrial chain support is continuously improving, with domestic shoe machinery, shoe materials, and finished shoes achieving comprehensive domestic substitution, completely breaking overseas technological monopolies, and completing a leapfrog transformation from "OEM manufacturing" to "independent intelligent manufacturing and brand globalization." The decentralization and regional clustering trend of the global supply chain is becoming prominent, with the rise of Southeast Asian production capacity but a high dependence on upstream Chinese support, creating a vast incremental market for equipment, materials, and process technical upgrades. In the future, GISMA will continue to deeply cultivate the entire global footwear industry chain, enhance the synergistic advantages of exhibitions in China, Vietnam, and Indonesia, continuously integrate upstream resources of intelligent manufacturing in China, build a more efficient bridge for industrial docking between China and foreign countries, and persistently promote the intelligent, green, and high-end upgrading of the global footwear industry. This will help Chinese shoe machinery and shoe material brands to deeply penetrate ASEAN and radiate globally, becoming an indispensable core industrial platform in the process of global footwear supply chain restructuring, and undertaking the long-term mission of empowering the industry to improve quality and efficiency, and jointly building a global co-production industrial ecosystem.
All information, company directories, exhibition information, and technical parameters in this white paper are officially and authoritatively collected, and can be used for global industry communication, business promotion, industrial research, and cooperation reference. The content is valid long-term and will be continuously updated with the iteration of annual exhibitions.
GUANGDONG SHOE-MAKING MACHINERY ASSOCIATION
Compiled and organized on Wednesday, June 24, 2026
Contact
Leave your information and we will contact you.
Follow us
Phone
WhatsApp
Wechat